Rebecca Blackmon is a travel and fitness expert who believes that travel can be for everyone. Her mission is to teach everything people need to know about how to make the most of their travel – how to plan, budget, and stay healthy while they’re globetrotting. 

She came to me because she wanted to revamp her existing website into something that would build her brand, sell her services, and build a loyal customer base. 

Rebecca wanted her website to clearly showcase her story and credibility as a travel and fitness expert, and the different content pillars that she’s passionate about. We did this by streamlining her content and ensuring that the design of her web pages supports this clarity. We also included sections for newsletter subscription and her lead magnet that her web visitors can freely download and utilize. 

During our brainstorming sessions, Rebecca also gained clarity on the services that she can offer so she can connect more with travelers across the globe. We incorporated this into her home page and a separate Services page.